Tuesday, September 1, 2015

No More Excuses. Period!

Part of the graphic designer's job is making sure everything makes sense. Not just with illustrations, photos and text boxes, but everything else, too. After the detail-oriented technical work on images and typefaces comes… well, the detail-oriented holistic approach – to make sure the client's vision is being executed properly. Otherwise, you may have a hodgepodge of correctly-colored items somewhere on a page near paragraphs of perfectly-leaded type.

Visual acuity, or a designer's aesthetic is crucial, but so is the understanding of language. And unless you're an expert on all your clients' stuff, that means dealing with writers. And THAT means knowing your editing symbols and correction marks. And THAT means you have to trust they know what they're doing. But they don't always. It's better to understand some things yourself. Just in case.

I'm here to save you. Here's (almost) everything you need to know about punctuation, all in one place: The 69 Rules of Punctuation. Available for purchase as a big poster!



Warning: if you geek out on this, you are probably a designer or a writer.
Or someone who appreciates good writing and design.
Bless you.

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